J. K. Rowling’s name for nonmagical people, muggles, is known to everyone on the planet. It’s a good name. A little goofy. But in the Potterverse muggles are goofy, so it works. However, I recently read Bill Willingham’s Peter & Max: A Fables Novel and I have to admit, I like his word, “mundys” a lot better.
In Peter & Max, mundys are the normal people — the “mundane natives”, as opposed to the Fables (the magical refugees from the Homeland where fables are real). The name is great because it automatically associates the Fables with the opposite of mundane: sacred. And though the novel doesn’t overtly discuss the way in which fables and the characters from them are sacred, just by implementing the name mundys the reader gets the sense that it’s a tacit aspect of the book.
But even better than playing off the mundane/sacred dichotomy, “mundys” is great because it associates all normal humans with Mondays. Is there anything that could better get to the heart of the umagical, uninspired, uninteresting aspects of humans than the word Monday and all that it implies? Dull and insipid. Bored and uncolorful. That’s a Monday/mundy for you. It has become commonplace for people to use the term muggle colloquially. But when I hear muggle from now on I’ll be thinking mundy instead.